:root {
  --chalk: #f2efe7;
  --paper: #e7e2d8;
  --ink: #17201f;
  --mineral: #526a63;
  --plum: #5b2b47;
  --rose: #d8b8c8;
  --acid: #d8e3a6;
  --line: rgba(23, 32, 31, .18);
  --ease: cubic-bezier(.22, .78, .25, 1);
}

* { box-sizing: border-box; }
html { max-width: 100%; scroll-behavior: smooth; overflow-x: clip; }
body { max-width: 100%; margin: 0; color: var(--ink); background: var(--chalk); font: 16px/1.55 Arial, Helvetica, sans-serif; overflow-x: clip; }
body::before { content: ""; position: fixed; inset: 0; z-index: 50; pointer-events: none; opacity: .028; background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='150' height='150'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.82' numOctaves='3' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)' opacity='.65'/%3E%3C/svg%3E"); }
a { color: inherit; }
button, a { -webkit-tap-highlight-color: transparent; }
:focus-visible { outline: 3px solid #a44c7d; outline-offset: 4px; }
.skip-link { position: fixed; top: 12px; left: 12px; z-index: 100; padding: 10px 16px; background: white; transform: translateY(-180%); }
.skip-link:focus { transform: none; }

.site-header { position: fixed; inset: 0 0 auto; z-index: 30; height: 78px; padding: 0 clamp(20px, 4vw, 64px); display: grid; grid-template-columns: 1fr auto 1fr; align-items: center; border-bottom: 1px solid transparent; transition: height .4s var(--ease), background .3s, border-color .3s; }
.site-header.is-scrolled { height: 66px; background: rgba(242,239,231,.9); border-bottom-color: var(--line); backdrop-filter: blur(14px); }
.wordmark { width: max-content; display: flex; flex-direction: column; line-height: 1; text-decoration: none; }
.wordmark span { font: 800 1.55rem/.9 Arial, Helvetica, sans-serif; letter-spacing: -.07em; text-transform: uppercase; }
.wordmark small { margin-top: 6px; font-size: .54rem; letter-spacing: .19em; text-transform: uppercase; }
.desktop-nav { display: flex; gap: 30px; }
.desktop-nav a { position: relative; text-decoration: none; font-size: .68rem; font-weight: 700; letter-spacing: .12em; text-transform: uppercase; }
.desktop-nav a::after { content: ""; position: absolute; right: 100%; bottom: -7px; left: 0; height: 1px; background: currentColor; transition: right .3s var(--ease); }
.desktop-nav a:hover::after, .desktop-nav a:focus-visible::after { right: 0; }
.header-cta { justify-self: end; padding: 10px 17px; border: 1px solid currentColor; border-radius: 999px; text-decoration: none; font-size: .74rem; font-weight: 800; transition: color .25s, background .25s, transform .25s; }
.header-cta:hover { color: white; background: var(--plum); transform: translateY(-2px); }
.header-socials { display: none; }

.hero { position: relative; min-height: max(820px, 100svh); color: var(--ink); background: var(--chalk); isolation: isolate; overflow: hidden; }
.hero-grid { position: absolute; inset: 0; z-index: -4; opacity: .29; background-image: linear-gradient(rgba(23,32,31,.13) 1px, transparent 1px), linear-gradient(90deg, rgba(23,32,31,.13) 1px, transparent 1px); background-size: clamp(44px,5.5vw,84px) clamp(44px,5.5vw,84px); mask-image: radial-gradient(circle at 50% 47%, black, transparent 72%); }
.hero-art { position: absolute; top: clamp(100px, 12vh, 138px); left: 50%; z-index: -2; width: min(47vw,690px); height: min(68vh,650px); border-radius: 50% 50% 46% 54% / 43% 58% 42% 57%; background: url('reform-alpine-editorial.webp') 72% center/cover no-repeat; box-shadow: 0 34px 84px rgba(23,32,31,.2),0 0 0 12px rgba(91,43,71,.12); transform: translateX(-50%) rotate(2deg); animation: lens-arrive 1.4s var(--ease) both; }
.hero-art::after { content: ""; position: absolute; inset: 0; border: 1px solid rgba(255,255,255,.75); border-radius: inherit; box-shadow: inset 0 0 0 22px rgba(243,240,233,.08); }
.hero-photo, .hero-business, .desktop-credit { display: none; }
.mobile-credit { display: inline; }
.hero-orbit { position: absolute; top: 46%; left: 50%; z-index: -3; width: min(70vw,880px); aspect-ratio: 1; transform: translate(-50%,-50%) rotate(-8deg); }
.hero-orbit i { position: absolute; inset: 0; border: 1px solid rgba(91,43,71,.24); border-radius: 50%; }
.hero-orbit i:nth-child(2) { inset: 9%; border-color: rgba(82,106,99,.34); }
.hero-orbit i:nth-child(3) { inset: 20%; border-style: dashed; animation: orbit-spin 28s linear infinite; }
.hero-title-wrap { position: absolute; top: 24%; right: clamp(22px,4.6vw,72px); left: clamp(22px,4.6vw,72px); z-index: 2; pointer-events: none; }
.eyebrow { margin: 0 0 22px; font-size: .66rem; font-weight: 800; letter-spacing: .2em; text-transform: uppercase; }
.hero-title-wrap .eyebrow { position: absolute; top: -58px; left: 50%; transform: translateX(-50%); white-space: nowrap; }
h1, h2 { margin: 0; font-weight: 800; letter-spacing: -.075em; line-height: .82; }
h1 { display: grid; width: 100%; font-size: clamp(5.7rem,11.5vw,11.4rem); text-transform: uppercase; }
h1 span:first-child { justify-self: start; }
h1 span:last-child { justify-self: end; color: var(--plum); font-size: .69em; transform: translateY(35vh); }
h2 em { font-style: normal; }
.hero-copy { position: absolute; bottom: clamp(50px,8vh,92px); left: clamp(24px,6.5vw,100px); z-index: 3; width: min(390px,31vw); }
.hero-copy > p { margin: 0; font-size: clamp(1.05rem,1.55vw,1.38rem); font-weight: 650; line-height: 1.32; }
.hero-actions { display: flex; flex-wrap: wrap; align-items: center; gap: 18px; margin-top: 25px; }
.button { min-height: 52px; display: inline-flex; align-items: center; justify-content: center; padding: 0 23px; border-radius: 999px; text-decoration: none; font-size: .78rem; font-weight: 800; transition: transform .25s var(--ease), background .25s, color .25s; }
.button:hover { transform: translateY(-3px); }
.button-dark { color: white; background: var(--ink); }
.button-dark:hover { background: var(--plum); }
.button-acid { color: var(--ink); background: var(--acid); }
.button-acid:hover { color: white; background: var(--mineral); }
.text-link { display: inline-flex; align-items: center; gap: 9px; width: max-content; padding: 7px 0; border-bottom: 1px solid currentColor; text-decoration: none; font-size: .74rem; font-weight: 800; }
.text-link span { transition: transform .25s var(--ease); }
.text-link:hover span { transform: translate(4px,3px); }
.hero-note { position: absolute; right: clamp(24px,6vw,92px); bottom: clamp(52px,8vh,92px); z-index: 3; width: 142px; height: 142px; display: grid; place-content: center; border-radius: 50%; color: white; background: var(--plum); text-align: center; box-shadow: 0 18px 42px rgba(91,43,71,.24); animation: note-float 5s ease-in-out infinite; }
.hero-note span { font-size: 3.8rem; font-weight: 800; line-height: .72; letter-spacing: -.09em; }
.hero-note small { margin-top: 8px; font-size: .5rem; letter-spacing: .1em; text-transform: uppercase; }
.hero-rail { position: absolute; top: 50%; z-index: 4; margin: 0; font-size: .53rem; font-weight: 800; letter-spacing: .18em; text-transform: uppercase; writing-mode: vertical-rl; }
.hero-rail-left { left: 18px; transform: translateY(-50%) rotate(180deg); }
.hero-rail-right { right: 18px; transform: translateY(-50%); }
.concept-label { position: absolute; bottom: 14px; left: 50%; z-index: 4; margin: 0; font-size: .5rem; letter-spacing: .05em; opacity: .62; transform: translateX(-50%); white-space: nowrap; }

.trust-line { min-height: 74px; color: white; background: var(--plum); overflow: hidden; clip-path: polygon(0 12%,100% 0,100% 88%,0 100%); }
.trust-track { width: max-content; display: flex; align-items: center; gap: 30px; padding: 22px 0; animation: trust-roll 28s linear infinite; }
.trust-line p { margin: 0; font-size: .64rem; font-weight: 800; letter-spacing: .13em; text-transform: uppercase; white-space: nowrap; }
.trust-line span { color: var(--acid); font-size: .45rem; }

.section { padding: clamp(92px,11vw,168px) clamp(24px,6.5vw,100px); }
.section-label { display: flex; align-items: center; gap: 13px; margin-bottom: 46px; }
.section-label span { width: 36px; height: 36px; display: grid; place-items: center; border: 1px solid currentColor; border-radius: 50%; font-size: .59rem; opacity: .65; }
.section-label p { margin: 0; font-size: .62rem; font-weight: 800; letter-spacing: .19em; text-transform: uppercase; }
.approach { position: relative; z-index: 1; margin-top: -14px; padding-top: clamp(135px,14vw,210px); color: white; background: var(--ink); overflow: hidden; }
.approach::before { content: "LISTEN / CONSIDER / REFINE"; position: absolute; top: 48%; left: -3vw; color: rgba(255,255,255,.034); font-size: 12vw; font-weight: 900; letter-spacing: -.08em; white-space: nowrap; transform: rotate(-7deg); }
.approach-copy h2 { max-width: 1060px; font-size: clamp(4.5rem,9.2vw,10rem); }
.approach h2 em { color: var(--acid); }
.approach-copy > p { max-width: 430px; margin: -1.8rem 3vw 0 auto; padding: 28px 0 28px 30px; border-left: 4px solid var(--acid); color: rgba(255,255,255,.74); }
.principles { position: relative; min-height: 680px; margin-top: 95px; }
.principle { position: absolute; width: min(45vw,550px); padding: 25px 0; }
.principle:nth-child(1) { top: 0; left: 4vw; transform: rotate(-4deg); }
.principle:nth-child(2) { top: 190px; right: 2vw; transform: rotate(3deg); }
.principle:nth-child(3) { top: 405px; left: 18vw; transform: rotate(-1deg); }
.principle > span { color: var(--rose); font-size: clamp(3.8rem,8vw,8rem); font-weight: 800; line-height: .85; letter-spacing: -.08em; }
.principle h3 { margin: 14px 0 9px; color: var(--acid); font-size: clamp(1.25rem,2vw,2rem); }
.principle p { max-width: 380px; margin: 0; color: rgba(255,255,255,.63); font-size: .87rem; }

.treatments { position: relative; z-index: 2; margin-top: -70px; padding-top: clamp(175px,15vw,235px); background: var(--acid); clip-path: polygon(0 5.5%,100% 0,100% 100%,0 96%); }
.treatments::after { content: "RX"; position: absolute; top: 6%; right: -1vw; z-index: -1; color: rgba(23,32,31,.055); font-size: 27vw; font-weight: 900; line-height: 1; }
.treatments-heading { display: grid; grid-template-columns: .58fr 2.25fr .8fr; gap: 5vw; align-items: start; }
.treatments-heading h2 { font-size: clamp(4.2rem,8vw,8.8rem); }
.treatments h2 em { color: var(--plum); }
.treatments-heading > p { max-width: 310px; margin: 0; color: rgba(23,32,31,.68); font-size: .88rem; }
.treatment-explorer { margin-top: 82px; }
.explorer-tabs { display: grid; grid-template-columns: repeat(4,1fr); border-top: 1px solid rgba(23,32,31,.28); }
.explorer-tabs button { min-width: 0; min-height: 132px; display: grid; grid-template-columns: 28px 1fr auto; gap: 10px; align-items: center; padding: 19px 16px; color: rgba(23,32,31,.54); background: transparent; border: 0; border-right: 1px solid rgba(23,32,31,.28); text-align: left; cursor: pointer; transition: color .3s, background .3s, transform .35s var(--ease), box-shadow .35s var(--ease); }
.explorer-tabs button:last-child { border-right: 0; }
.explorer-tabs button:hover, .explorer-tabs button:focus-visible { color: var(--ink); background: rgba(255,255,255,.22); }
.explorer-tabs button[aria-selected="true"] { z-index: 1; color: white; background: var(--plum); transform: translateY(-12px) rotate(-1deg); box-shadow: 12px 16px 0 rgba(23,32,31,.13); }
.tab-index { font-size: .56rem; letter-spacing: .12em; }
.tab-copy { min-width: 0; display: flex; flex-direction: column; gap: 5px; }
.tab-copy strong { font-size: clamp(1.05rem,1.6vw,1.45rem); line-height: 1.05; letter-spacing: -.035em; }
.tab-copy small { font-size: .58rem; line-height: 1.3; letter-spacing: .03em; }
.tab-arrow { font-size: 1rem; transition: transform .3s; }
.explorer-tabs button[aria-selected="true"] .tab-arrow { transform: rotate(45deg); }
.explorer-stage { position: relative; min-height: 500px; margin-top: 34px; padding: 68px clamp(38px,7vw,100px) 80px; color: white; background: var(--ink); clip-path: polygon(3% 0,100% 5%,97% 100%,0 92%); overflow: hidden; }
.stage-orbit { position: absolute; top: 50%; right: -70px; width: 450px; height: 450px; opacity: .18; transform: translateY(-50%); }
.stage-orbit i { position: absolute; inset: 0; border: 1px solid white; border-radius: 50%; }
.stage-orbit i:nth-child(2) { inset: 48px; }
.stage-orbit i:nth-child(3) { inset: 96px; }
.explorer-panel { position: relative; z-index: 1; scroll-margin-top: 78px; display: grid; grid-template-columns: minmax(0,1.4fr) minmax(260px,.6fr); gap: clamp(40px,7vw,100px); align-items: end; animation: panel-in .55s var(--ease) both; }
.explorer-panel[hidden] { display: none; }
.panel-copy { max-width: 760px; }
.panel-kicker { margin: 0 0 18px; color: var(--acid); font-size: .6rem; font-weight: 800; letter-spacing: .18em; text-transform: uppercase; }
.panel-copy h3 { margin: 0 0 21px; font-size: clamp(3.2rem,6.2vw,7rem); line-height: .85; letter-spacing: -.065em; }
.panel-copy > p:not(.panel-kicker) { max-width: 560px; margin: 0 0 25px; color: rgba(255,255,255,.72); font-size: .9rem; }
.panel-copy a { display: inline-flex; gap: 9px; padding-bottom: 7px; border-bottom: 1px solid rgba(255,255,255,.7); text-decoration: none; font-size: .78rem; font-weight: 800; }
.price-note { width: 190px; aspect-ratio: 1; display: grid; place-content: center; justify-self: end; border: 1px solid rgba(255,255,255,.36); border-radius: 50%; text-align: center; }
.price-note small, .price-note span { font-size: .52rem; letter-spacing: .13em; text-transform: uppercase; }
.price-note strong { font-size: 3rem; line-height: 1; }
.price-list { align-self: stretch; min-width: 280px; padding: 18px 0; border-top: 4px solid var(--acid); }
.price-list p { display: flex; justify-content: space-between; gap: 20px; margin: 0; padding: 13px 0; border-bottom: 1px solid rgba(255,255,255,.18); }
.price-list span { color: rgba(255,255,255,.66); font-size: .72rem; }
.price-list strong { font-size: .82rem; }
.price-list small { display: block; margin-top: 16px; color: rgba(255,255,255,.54); font-size: .62rem; }
.price-list-compact p { padding: 8px 0; }
.explorer-status { position: absolute; right: 24px; bottom: 18px; margin: 0; color: rgba(255,255,255,.5); font-size: .56rem; letter-spacing: .12em; text-transform: uppercase; }
.price-fineprint { max-width: 680px; margin: 44px 0 50px auto; color: rgba(23,32,31,.6); font-size: .66rem; text-align: right; }

.plans { position: relative; z-index: 1; margin-top: -75px; padding-top: clamp(190px,16vw,250px); color: white; background: var(--mineral); overflow: hidden; }
.plans::before { content: "04—10"; position: absolute; top: 7%; left: -2vw; color: rgba(255,255,255,.045); font-size: 23vw; font-weight: 900; letter-spacing: -.1em; line-height: 1; }
.plans-heading { position: relative; display: grid; grid-template-columns: .58fr 2.25fr .8fr; gap: 5vw; align-items: start; }
.plans-heading h2 { font-size: clamp(4.2rem,8vw,8.8rem); }
.plans-heading h2 em { color: var(--acid); }
.plans-heading > p { max-width: 310px; margin: 0; color: rgba(255,255,255,.7); font-size: .88rem; }
.plan-selector { position: relative; margin-top: 90px; }
.plan-steps { display: grid; grid-template-columns: repeat(3,1fr); border-bottom: 1px solid rgba(255,255,255,.28); }
.plan-steps button { position: relative; min-height: 156px; display: flex; flex-direction: column; align-items: flex-start; justify-content: center; gap: 5px; padding: 28px clamp(20px,3vw,44px); color: rgba(255,255,255,.56); background: transparent; border: 0; border-right: 1px solid rgba(255,255,255,.28); text-align: left; cursor: pointer; transition: color .3s, background .3s; }
.plan-steps button:last-child { border-right: 0; }
.plan-steps button:hover, .plan-steps button:focus-visible { color: white; background: rgba(255,255,255,.06); }
.plan-steps button[aria-selected="true"] { color: var(--ink); background: var(--acid); }
.plan-steps small { font-size: .55rem; letter-spacing: .15em; text-transform: uppercase; }
.plan-steps strong { font-size: clamp(1.35rem,2.3vw,2.3rem); letter-spacing: -.045em; }
.plan-steps span { font-size: .73rem; font-weight: 800; }
.plan-stage { position: relative; min-height: 520px; padding: 70px clamp(26px,5vw,70px) 80px; background: var(--chalk); color: var(--ink); }
.plan-panel { scroll-margin-top: 78px; display: grid; grid-template-columns: minmax(0,1.15fr) minmax(260px,.7fr) minmax(210px,.45fr); gap: clamp(35px,5vw,80px); align-items: start; animation: panel-in .5s var(--ease) both; }
.plan-panel[hidden] { display: none; }
.plan-panel h3 { max-width: 640px; margin: 0 0 20px; font-size: clamp(2.6rem,4.8vw,5.4rem); line-height: .9; letter-spacing: -.06em; }
.plan-panel > div:first-child > p:not(.panel-kicker) { max-width: 520px; margin: 0; color: rgba(23,32,31,.64); font-size: .86rem; }
.plan-panel ul { list-style: none; margin: 0; padding: 0; border-top: 1px solid var(--line); }
.plan-panel li { display: flex; gap: 14px; padding: 13px 0; border-bottom: 1px solid var(--line); font-size: .76rem; font-weight: 700; }
.plan-panel li span { color: var(--plum); font-size: .61rem; }
.plan-price { position: relative; min-height: 230px; display: flex; flex-direction: column; justify-content: center; padding: 24px; color: white; background: var(--plum); transform: rotate(2deg); box-shadow: 12px 14px 0 rgba(23,32,31,.12); }
.plan-price small { font-size: .55rem; letter-spacing: .16em; text-transform: uppercase; }
.plan-price strong { font-size: clamp(2.4rem,4vw,4rem); line-height: 1; letter-spacing: -.06em; }
.plan-price span { margin-top: 18px; color: rgba(255,255,255,.7); font-size: .62rem; line-height: 1.5; }
.plan-footer { position: absolute; right: clamp(26px,5vw,70px); bottom: 24px; left: clamp(26px,5vw,70px); display: flex; justify-content: space-between; align-items: center; }
.plan-footer p { margin: 0; color: rgba(23,32,31,.54); font-size: .57rem; letter-spacing: .11em; text-transform: uppercase; }
.plan-footer a { padding-bottom: 5px; border-bottom: 1px solid; text-decoration: none; font-size: .74rem; font-weight: 800; }
.plan-note { margin: 28px 0 0; font-size: .64rem; letter-spacing: .1em; text-align: right; text-transform: uppercase; }

.jasmine { position: relative; min-height: 940px; display: grid; grid-template-columns: minmax(0,1.1fr) minmax(310px,.7fr); gap: clamp(50px,7vw,120px); align-items: center; padding: 160px clamp(24px,7vw,110px) 130px; color: white; background: var(--plum); overflow: hidden; }
.jasmine-visual { position: relative; grid-column: 2; min-height: 650px; }
.jasmine-visual::before { content: ""; position: absolute; top: 50%; left: 50%; width: min(68vw,930px); height: min(68vw,930px); border: 1px solid rgba(255,255,255,.24); border-radius: 50%; box-shadow: 0 0 0 8vw rgba(255,255,255,.025),0 0 0 16vw rgba(255,255,255,.018); transform: translate(-50%,-50%); }
.jasmine-visual::after { content: ""; position: absolute; top: 15%; right: -7vw; width: 25vw; height: 25vw; border-radius: 50%; background: var(--rose); opacity: .16; }
.portrait-mark { position: absolute; top: 48%; left: 46%; z-index: 0; transform: translate(-50%,-50%) rotate(-8deg); }
.portrait-mark span { color: rgba(255,255,255,.08); font-size: clamp(16rem,31vw,32rem); font-weight: 900; letter-spacing: -.18em; }
.jasmine-portrait { position: absolute; top: 50%; right: 0; z-index: 1; width: min(31vw,440px); margin: 0; background: var(--ink); box-shadow: -22px 24px 0 var(--acid); transform: translateY(-50%) rotate(2.5deg); }
.jasmine-portrait::before { content: ""; position: absolute; inset: 12px; z-index: 2; border: 1px solid rgba(255,255,255,.32); pointer-events: none; }
.jasmine-portrait img { width: 100%; height: auto; filter: saturate(.82) contrast(1.04); }
.jasmine-portrait figcaption { display: flex; justify-content: space-between; align-items: end; gap: 18px; padding: 17px 18px 19px; }
.jasmine-portrait figcaption span { font-size: 1rem; font-weight: 850; }
.jasmine-portrait figcaption small { max-width: 120px; color: rgba(255,255,255,.58); font-size: .52rem; letter-spacing: .12em; text-align: right; text-transform: uppercase; }
.jasmine-visual > p { position: absolute; right: 0; bottom: 0; z-index: 2; margin: 0; font-size: clamp(1.3rem,2vw,2rem); font-weight: 750; line-height: 1.15; text-align: right; }
.jasmine-copy { position: relative; grid-column: 1; grid-row: 1; align-self: center; width: 100%; }
.jasmine-copy h2 { font-size: clamp(4.8rem,7.8vw,9rem); }
.jasmine-copy h2 em { color: var(--acid); }
.jasmine-copy .lead { max-width: 600px; margin: 44px 0 20px; font-size: clamp(1.25rem,2vw,1.75rem); font-weight: 750; line-height: 1.35; }
.jasmine-copy > p:not(.lead) { max-width: 590px; margin: 0 0 30px; color: rgba(255,255,255,.72); }

.proof { position: relative; color: var(--ink); background: var(--acid); overflow: hidden; }
.proof::before { content: "CLIENTS"; position: absolute; top: 4vw; right: -2vw; color: rgba(23,32,31,.055); font-size: 19vw; font-weight: 900; letter-spacing: -.1em; line-height: .75; }
.proof-heading { position: relative; z-index: 1; display: grid; grid-template-columns: .62fr 1.25fr .72fr; gap: 5vw; align-items: end; }
.proof-heading .section-label { align-self: start; }
.proof-heading h2 { font-size: clamp(4.5rem,8vw,9rem); }
.proof-heading h2 em { color: var(--plum); }
.proof-heading > p { max-width: 390px; margin: 0 0 12px; font-size: .88rem; line-height: 1.7; }
.proof-composition { position: relative; z-index: 1; min-height: 890px; display: grid; grid-template-columns: 1.12fr .72fr; gap: clamp(55px,8vw,130px); align-items: center; margin-top: 95px; }
.proof-feature { position: relative; margin: 0; padding: 42px 0 46px clamp(28px,4vw,70px); border-left: 1px solid rgba(23,32,31,.38); }
.proof-feature > span { position: absolute; top: -50px; left: -2px; color: var(--plum); font: 900 8rem/1 Georgia,serif; transform: translateX(-50%); }
.proof-feature p { max-width: 820px; margin: 0; font-size: clamp(2.45rem,4vw,5rem); font-weight: 850; line-height: .98; letter-spacing: -.065em; }
.proof blockquote cite { display: block; margin-top: 28px; font-size: .63rem; font-style: normal; font-weight: 850; letter-spacing: .13em; text-transform: uppercase; }
.result-proof { position: relative; width: min(32vw,440px); margin: 0 0 80px auto; background: var(--ink); box-shadow: 20px 23px 0 var(--plum); transform: rotate(2.2deg); }
.result-proof img { width: 100%; height: auto; }
.result-proof figcaption { display: flex; justify-content: space-between; gap: 18px; padding: 16px 18px 18px; color: white; }
.result-proof figcaption span { font-size: .72rem; font-weight: 850; }
.result-proof figcaption small { max-width: 125px; color: rgba(255,255,255,.55); font-size: .49rem; line-height: 1.35; letter-spacing: .1em; text-align: right; text-transform: uppercase; }
.proof-note { position: absolute; z-index: 3; max-width: 360px; margin: 0; padding: 24px 28px; background: rgba(242,239,231,.94); box-shadow: 10px 12px 0 rgba(23,32,31,.12); }
.proof-note p { margin: 0; font-size: clamp(1.05rem,1.7vw,1.45rem); font-weight: 780; line-height: 1.25; }
.proof-note cite { margin-top: 15px !important; color: var(--plum); }
.proof-note-one { bottom: 55px; left: 10%; transform: rotate(-2.6deg); }
.proof-note-two { right: 26%; bottom: 8px; transform: rotate(1.8deg); }
.proof-source { position: relative; z-index: 2; margin: 16px 0 0; font-size: .56rem; letter-spacing: .11em; text-align: right; text-transform: uppercase; }

.safety { display: grid; grid-template-columns: minmax(0,1fr) minmax(420px,.85fr); gap: 9vw; color: var(--ink); background: var(--paper); }
.safety-intro h2 { font-size: clamp(4rem,7vw,7.4rem); }
.safety-intro h2 em { color: var(--plum); }
.safety-details { align-self: center; border-top: 1px solid var(--line); }
.safety details { border-bottom: 1px solid var(--line); }
.safety summary { min-height: 82px; display: flex; justify-content: space-between; align-items: center; gap: 20px; cursor: pointer; list-style: none; font-size: .8rem; font-weight: 800; }
.safety summary::-webkit-details-marker { display: none; }
.safety summary i { font-style: normal; font-size: 1.4rem; font-weight: 400; transition: transform .3s; }
.safety details[open] summary i { transform: rotate(45deg); }
.safety details div { padding: 0 0 30px; }
.safety details p { margin: 0 0 14px; color: rgba(23,32,31,.65); font-size: .7rem; line-height: 1.65; }

.visit { position: relative; min-height: 820px; display: grid; grid-template-columns: 1.1fr .9fr; gap: 10vw; align-items: center; background: var(--chalk); overflow: hidden; }
.visit::before { content: "45°S"; position: absolute; bottom: -3vw; left: -2vw; z-index: -1; color: rgba(91,43,71,.075); font-size: 25vw; font-weight: 900; letter-spacing: -.12em; line-height: .8; }
.visit::after { content: ""; position: absolute; top: 28%; left: 52%; z-index: -1; width: 35vw; height: 1px; background: var(--plum); box-shadow: 0 11px 0 rgba(91,43,71,.12); transform: rotate(-11deg); }
.visit h2 { font-size: clamp(4.6rem,8vw,9rem); }
.visit h2 em { color: var(--plum); }
.visit-copy > p { max-width: 480px; margin: 34px 0 0; color: rgba(23,32,31,.64); }
.visit-details { padding: 26px 34px; border-top: 6px solid var(--plum); background: rgba(255,255,255,.7); backdrop-filter: blur(12px); box-shadow: 22px 22px 0 rgba(82,106,99,.13); transform: rotate(1.4deg); }
.address { position: relative; display: flex; flex-direction: column; gap: 9px; padding: 24px 0; border-bottom: 1px solid var(--line); text-decoration: none; }
.address small, .contact-pair small { font-size: .55rem; letter-spacing: .15em; text-transform: uppercase; }
.address strong { font-size: clamp(1.25rem,2vw,1.75rem); font-weight: 700; line-height: 1.25; letter-spacing: -.035em; }
.address span { position: absolute; right: 0; bottom: 27px; font-size: .64rem; font-weight: 800; }
.contact-pair { display: grid; grid-template-columns: .75fr 1.25fr; border-bottom: 1px solid var(--line); }
.contact-pair a { min-width: 0; display: flex; flex-direction: column; gap: 6px; padding: 23px 0; text-decoration: none; }
.contact-pair a + a { padding-left: 22px; border-left: 1px solid var(--line); }
.contact-pair strong { font-size: .75rem; overflow-wrap: anywhere; }
.visit-details > p { margin: 22px 0 0; color: rgba(23,32,31,.58); font-size: .69rem; }

.final-cta { position: relative; min-height: 720px; display: flex; flex-direction: column; align-items: flex-start; justify-content: center; padding: 120px clamp(24px,7vw,110px); color: white; background: var(--ink); overflow: hidden; }
.final-cta::before { content: "BOOK"; position: absolute; right: -3vw; bottom: -5vw; color: rgba(255,255,255,.04); font-size: 25vw; font-weight: 900; letter-spacing: -.1em; line-height: 1; }
.final-cta h2 { position: relative; z-index: 1; max-width: 1100px; font-size: clamp(5.5rem,11vw,12rem); }
.final-cta h2 em { color: var(--acid); }
.final-cta .eyebrow, .final-cta .button, .final-small { position: relative; z-index: 1; }
.final-cta .button { margin-top: 42px; }
.final-small { margin: 18px 0 0; color: rgba(255,255,255,.52); font-size: .61rem; letter-spacing: .1em; text-transform: uppercase; }
.final-rings { position: absolute; top: -8vw; right: -18vw; width: min(68vw,780px); aspect-ratio: 1; }
.final-rings i { position: absolute; inset: 0; border: 1px solid rgba(255,255,255,.13); border-radius: 50%; animation: drift 10s ease-in-out infinite; }
.final-rings i:nth-child(2) { inset: 10%; animation-delay: -3s; }
.final-rings i:nth-child(3) { inset: 20%; animation-delay: -6s; }

footer { min-height: 120px; display: grid; grid-template-columns: 1fr auto 1fr; align-items: center; gap: 24px; padding: 28px clamp(24px,6.5vw,100px); border-top: 1px solid var(--line); background: var(--chalk); }
footer p { margin: 0; color: rgba(23,32,31,.54); font-size: .62rem; text-align: center; }
.footer-links { justify-self: end; display: flex; align-items: center; gap: 18px; }
.footer-links a { font-size: .65rem; }
.footer-links a[aria-label] { width: 28px; height: 28px; display: grid; place-items: center; border: 1px solid var(--line); border-radius: 50%; }
.footer-links svg { width: 14px; height: 14px; fill: none; stroke: currentColor; stroke-width: 1.8; }
.footer-links svg path, .footer-links .fill { fill: currentColor; stroke: none; }
.mobile-contact { display: none; }

.reveal { opacity: 0; transform: translateY(24px); transition: opacity .8s var(--ease), transform .8s var(--ease); }
.reveal.is-visible { opacity: 1; transform: none; }
.hero-title-wrap .eyebrow.reveal { transform: translateX(-50%) translateY(24px); }
.hero-title-wrap .eyebrow.reveal.is-visible { transform: translateX(-50%); }
.hero-rail-left.reveal.is-visible { transform: translateY(-50%) rotate(180deg); }
.hero-rail-right.reveal.is-visible { transform: translateY(-50%); }
@keyframes lens-arrive { from { opacity: 0; transform: translateX(-50%) rotate(8deg) scale(.8); } to { opacity: 1; transform: translateX(-50%) rotate(2deg) scale(1); } }
@keyframes orbit-spin { to { transform: rotate(360deg); } }
@keyframes note-float { 50% { transform: translateY(-10px) rotate(2deg); } }
@keyframes trust-roll { to { transform: translateX(-50%); } }
@keyframes panel-in { from { opacity: 0; transform: translateY(18px); } to { opacity: 1; transform: none; } }
@keyframes drift { 50% { transform: translate(18px,-12px); } }

@media (max-width: 1100px) {
  .hero h1 { font-size: clamp(5.5rem,12.5vw,8.7rem); }
  .hero h1 span:last-child { transform: translateY(32vh); }
  .hero-copy { width: 350px; }
  .treatments-heading, .plans-heading { grid-template-columns: .5fr 2fr; }
  .treatments-heading > p, .plans-heading > p { grid-column: 2; margin-top: 24px; }
  .explorer-tabs button { grid-template-columns: 24px 1fr; }
  .tab-arrow { display: none; }
  .jasmine-copy { width: 82%; }
  .jasmine-portrait { width: min(35vw,410px); }
  .proof-heading { grid-template-columns: .48fr 1.2fr .72fr; }
  .proof-composition { grid-template-columns: 1fr .68fr; gap: 7vw; }
  .proof-note-two { right: 22%; }
  .plan-panel { grid-template-columns: 1.1fr .8fr; }
  .plan-price { grid-column: 2; }
}

@media (min-width: 821px) and (max-width: 1300px) {
  .hero h1 span:last-child { font-size: .62em; transform: translateY(27vh); }
  .hero-note { right: 4vw; bottom: 34px; width: 118px; height: 118px; }
  .hero-note span { font-size: 3rem; }
}

@media (max-width: 820px) {
  .site-header { height: 68px; grid-template-columns: 1fr auto; padding-inline: 22px; }
  .desktop-nav { display: none; }
  .hero { min-height: 930px; }
  .hero-art { top: 145px; width: min(70vw,560px); height: 570px; }
  .hero-orbit { top: 42%; width: 90vw; }
  .hero-title-wrap { top: 26%; inset-inline: 28px; }
  .hero-title-wrap .eyebrow { width: 320px; font-size: 0; text-align: center; white-space: normal; }
  .hero-title-wrap .eyebrow::after { content: "Nurse-led · Queenstown"; font-size: .56rem; }
  .hero h1 { font-size: clamp(4.8rem,14.8vw,7.4rem); }
  .hero h1 span:last-child { transform: translateY(270px); }
  .hero-copy { bottom: 54px; left: 34px; width: 340px; }
  .hero-note { right: 32px; bottom: 58px; width: 116px; height: 116px; }
  .hero-note span { font-size: 3rem; }
  .hero-rail { display: none; }
  .approach-copy > p { margin-top: 38px; }
  .principles { min-height: 680px; }
  .principle { width: 68vw; }
  .principle:nth-child(1) { left: 0; }
  .principle:nth-child(2) { right: 0; }
  .principle:nth-child(3) { left: 10vw; }
  .explorer-tabs { grid-template-columns: 1fr 1fr; }
  .explorer-tabs button:nth-child(2) { border-right: 0; }
  .explorer-tabs button { border-bottom: 1px solid rgba(23,32,31,.28); }
  .explorer-panel { grid-template-columns: 1fr; align-items: start; }
  .price-note { justify-self: start; }
  .price-list { min-width: 0; width: min(100%,440px); }
  .explorer-stage { min-height: 670px; }
  .plan-panel { grid-template-columns: 1fr; }
  .plan-price { grid-column: auto; width: min(100%,320px); min-height: 190px; }
  .plan-stage { min-height: 830px; }
  .jasmine { min-height: auto; grid-template-columns: 1fr; gap: 45px; padding-top: 150px; }
  .jasmine-copy { grid-column: 1; grid-row: 1; width: 90%; }
  .jasmine-visual { grid-column: 1; grid-row: 2; min-height: 620px; }
  .jasmine-portrait { right: 6vw; width: min(58vw,420px); }
  .jasmine-visual > p { right: auto; bottom: 8px; left: 0; text-align: left; }
  .proof-heading { display: grid; grid-template-columns: .45fr 1.2fr; }
  .proof-heading > p { grid-column: 2; }
  .proof-composition { min-height: 990px; grid-template-columns: .9fr .65fr; gap: 6vw; margin-top: 70px; }
  .result-proof { width: min(38vw,350px); }
  .proof-note-one { left: 4%; }
  .proof-note-two { right: 10%; bottom: 2px; }
  .safety { grid-template-columns: 1fr; gap: 70px; }
  .visit { grid-template-columns: 1fr; gap: 70px; }
  .visit-details { margin-left: 10vw; }
  footer { grid-template-columns: 1fr auto; }
  footer p { display: none; }
}

@media (max-width: 540px) {
  body { padding-bottom: 60px; }
  .site-header { background: linear-gradient(var(--chalk),rgba(242,239,231,0)); }
  .wordmark span { font-size: 1.27rem; }
  .wordmark small { font-size: .46rem; }
  .site-header .header-cta { display: none; }
  .header-socials { justify-self: end; display: flex; gap: 8px; }
  .header-socials a { width: 31px; height: 31px; display: grid; place-items: center; border: 1px solid var(--line); border-radius: 50%; background: rgba(242,239,231,.62); }
  .header-socials svg { width: 14px; height: 14px; fill: none; stroke: currentColor; stroke-width: 1.8; }
  .header-socials svg path, .header-socials .fill { fill: currentColor; stroke: none; }
  .hero { min-height: 844px; }
  .hero-grid { background-size: 42px 42px; }
  .hero-art { top: 128px; width: 72vw; height: 420px; }
  .hero-orbit { top: 39%; width: 94vw; }
  .hero-title-wrap { top: 24%; inset-inline: 18px; }
  .hero-title-wrap .eyebrow { top: -52px; left: 50%; width: 280px; font-size: 0; line-height: 1.5; letter-spacing: .13em; text-align: center; white-space: normal; }
  .hero-title-wrap .eyebrow::after { content: "Nurse-led · Queenstown"; font-size: .5rem; }
  .hero h1 { font-size: clamp(4rem,18.8vw,4.8rem); line-height: .74; }
  .hero h1 span:last-child { font-size: .54em; transform: translateY(248px); }
  .hero-copy { right: 22px; bottom: 55px; left: 22px; width: auto; }
  .hero-copy > p { max-width: 250px; font-size: 1rem; }
  .hero-actions { flex-direction: row; gap: 13px; }
  .hero .button { min-height: 48px; padding-inline: 16px; font-size: .7rem; }
  .hero .text-link { max-width: 100px; font-size: .68rem; }
  .hero-note { top: 455px; right: 18px; bottom: auto; width: 82px; height: 82px; }
  .hero-note span { font-size: 2.2rem; }
  .hero-note small { font-size: .4rem; }
  .concept-label { bottom: 6px; font-size: .42rem; }
  .trust-track { animation-duration: 21s; }
  .section { padding: 86px 22px; }
  .section-label { margin-bottom: 34px; }
  .approach { padding-top: 120px; }
  .approach-copy h2 { font-size: clamp(3.7rem,17.5vw,4.8rem); }
  .approach-copy > p { margin: 34px 0 0; padding-left: 20px; }
  .principles { min-height: 610px; margin-top: 75px; }
  .principle { width: 86vw; }
  .principle:nth-child(2) { top: 190px; }
  .principle:nth-child(3) { top: 385px; left: 3vw; }
  .principle > span { font-size: 4rem; }
  .treatments { margin-top: -48px; padding-top: 140px; clip-path: polygon(0 2.5%,100% 0,100% 100%,0 98%); }
  .treatments::after { top: 10%; font-size: 52vw; }
  .treatments-heading, .plans-heading { display: block; }
  .treatments-heading h2, .plans-heading h2 { font-size: clamp(3.55rem,16.5vw,4.55rem); }
  .treatments-heading > p, .plans-heading > p { margin-top: 28px; }
  .treatment-explorer { margin-top: 54px; }
  .explorer-tabs button { min-height: 108px; grid-template-columns: 23px 1fr; padding: 13px 9px; }
  .explorer-tabs button[aria-selected="true"] { transform: translateY(-6px) rotate(-1deg); box-shadow: 7px 8px 0 rgba(23,32,31,.13); }
  .tab-copy strong { font-size: .98rem; overflow-wrap: anywhere; }
  .tab-copy small { display: none; }
  .explorer-stage { min-height: 700px; margin-top: 28px; padding: 55px 23px 78px; clip-path: polygon(2% 0,100% 2%,97% 100%,0 97%); }
  .panel-copy h3 { font-size: clamp(2.6rem,12.2vw,3.25rem); }
  .price-note { width: 150px; }
  .price-list { margin-top: 12px; }
  .price-fineprint { margin: 34px 0 58px; text-align: left; }
  .plans { margin-top: -50px; padding-top: 140px; }
  .plans::before { font-size: 44vw; }
  .plan-selector { margin-top: 58px; }
  .plan-steps { grid-template-columns: 1fr; }
  .plan-steps button { min-height: 105px; border-right: 0; border-bottom: 1px solid rgba(255,255,255,.25); }
  .plan-steps button[aria-selected="true"] { transform: translateX(7px); }
  .plan-stage { min-height: 910px; padding: 54px 21px 86px; }
  .plan-panel { gap: 32px; }
  .plan-panel h3 { font-size: 2.65rem; }
  .plan-price { width: 100%; min-height: 175px; }
  .plan-footer { right: 21px; bottom: 22px; left: 21px; }
  .plan-footer a { font-size: .7rem; }
  .plan-note { text-align: left; }
  .jasmine { min-height: auto; padding: 130px 22px 100px; }
  .jasmine-copy { width: 100%; }
  .jasmine-copy h2 { font-size: clamp(3.9rem,18.5vw,5rem); }
  .jasmine-copy .lead { font-size: 1.13rem; }
  .jasmine-visual { min-height: 510px; }
  .portrait-mark span { font-size: 18rem; }
  .jasmine-portrait { top: 46%; right: 10px; width: min(78vw,360px); box-shadow: -14px 16px 0 var(--acid); }
  .jasmine-visual > p { bottom: -3px; max-width: 210px; font-size: 1.05rem; }
  .proof { padding-top: 105px; padding-bottom: 105px; }
  .proof::before { top: 32px; font-size: 31vw; }
  .proof-heading { display: block; }
  .proof-heading h2 { font-size: clamp(3.9rem,17.5vw,4.8rem); }
  .proof-heading > p { margin-top: 30px; }
  .proof-composition { min-height: auto; display: flex; flex-direction: column; gap: 42px; align-items: stretch; margin-top: 78px; }
  .proof-feature { order: 1; padding: 34px 0 30px 28px; }
  .proof-feature > span { top: -43px; font-size: 6rem; }
  .proof-feature p { font-size: clamp(2.25rem,10.8vw,3rem); }
  .result-proof { order: 2; width: min(86vw,390px); margin: 15px auto 18px; box-shadow: 13px 15px 0 var(--plum); }
  .proof-note { position: relative; inset: auto; max-width: 88%; }
  .proof-note-one { order: 3; align-self: flex-start; transform: rotate(-1.5deg); }
  .proof-note-two { order: 4; align-self: flex-end; transform: rotate(1.4deg); }
  .proof-source { margin-top: 58px; text-align: left; }
  .safety { gap: 48px; }
  .safety-intro h2 { font-size: clamp(3.7rem,17vw,4.6rem); }
  .safety summary { min-height: 74px; font-size: .74rem; }
  .visit { min-height: auto; gap: 55px; }
  .visit h2 { font-size: clamp(3.7rem,17vw,4.6rem); }
  .visit-details { margin-left: 0; padding: 24px 20px; box-shadow: 11px 12px 0 rgba(82,106,99,.13); }
  .address span { position: static; margin-top: 4px; }
  .contact-pair { grid-template-columns: 1fr; }
  .contact-pair a + a { padding-left: 0; border-top: 1px solid var(--line); border-left: 0; }
  .final-cta { min-height: 680px; padding: 100px 22px; }
  .final-cta h2 { font-size: clamp(3.1rem,14vw,4.2rem); }
  footer { min-height: 165px; display: flex; flex-direction: column; align-items: flex-start; justify-content: center; }
  .footer-links { justify-self: auto; }
  .mobile-contact { position: fixed; right: 0; bottom: 0; left: 0; z-index: 40; height: 60px; display: flex; align-items: center; justify-content: space-between; padding: 0 22px; color: white; background: var(--plum); text-decoration: none; font-size: .77rem; font-weight: 800; }
}

@media (min-width: 821px) {
  .hero { min-height: max(760px,100svh); }
  .hero-grid, .hero-art, .hero-orbit, .hero-rail { display: none; }
  .hero-photo { position: absolute; top: 106px; right: clamp(34px,5vw,78px); bottom: 46px; z-index: -2; display: block; width: min(40vw,590px); border-radius: 34px 34px 138px 34px; background: linear-gradient(180deg,rgba(23,32,31,0) 65%,rgba(23,32,31,.2)),url('reform-skin-closeup.jpeg') center 43%/cover no-repeat; box-shadow: 0 32px 78px rgba(23,32,31,.18),0 0 0 1px rgba(23,32,31,.1); overflow: hidden; }
  .hero-photo::before { content: ""; position: absolute; inset: 18px; border: 1px solid rgba(255,255,255,.6); border-radius: 22px 22px 118px 22px; pointer-events: none; }
  .hero-photo::after { content: "NURSE-LED · SKIN-FIRST · QUEENSTOWN"; position: absolute; right: 28px; bottom: 28px; color: white; font-size: .52rem; font-weight: 800; letter-spacing: .16em; text-transform: uppercase; writing-mode: vertical-rl; transform: rotate(180deg); }
  .hero-business { position: absolute; top: clamp(128px,15vh,166px); left: clamp(58px,6.5vw,100px); z-index: 3; display: flex; flex-direction: column; width: min(52vw,760px); line-height: 1; }
  .hero-business span { font-size: clamp(6.4rem,10.7vw,10.5rem); font-weight: 800; line-height: .74; letter-spacing: -.09em; text-transform: uppercase; }
  .hero-business small { margin-top: 26px; padding-left: 7px; color: var(--plum); font-size: clamp(.82rem,1.05vw,1rem); font-weight: 800; letter-spacing: .24em; text-transform: uppercase; }
  .hero-title-wrap { top: clamp(350px,43vh,456px); right: auto; left: clamp(58px,6.5vw,100px); width: min(42vw,610px); }
  .hero-title-wrap .eyebrow, .hero-title-wrap .eyebrow.reveal, .hero-title-wrap .eyebrow.reveal.is-visible { position: static; margin-bottom: 18px; transform: none; white-space: normal; }
  .hero h1 { display: block; font-size: clamp(3.7rem,5.7vw,5.7rem); line-height: .79; letter-spacing: -.075em; }
  .hero h1 span { display: block; justify-self: auto; }
  .hero h1 span:last-child { margin-left: clamp(44px,5vw,78px); font-size: .78em; transform: none; }
  .hero-copy { top: clamp(570px,68vh,680px); bottom: auto; left: clamp(58px,6.5vw,100px); width: min(430px,34vw); }
  .hero-copy > p { font-size: clamp(1rem,1.3vw,1.18rem); }
  .hero-note { right: clamp(21px,3.5vw,54px); bottom: 58px; width: 114px; height: 114px; }
  .hero-note span { font-size: 3rem; }
  .concept-label { right: clamp(48px,7vw,108px); bottom: 21px; left: auto; transform: none; }
  .desktop-credit { display: inline; }
  .mobile-credit { display: none; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { animation-duration: .01ms !important; animation-iteration-count: 1 !important; transition-duration: .01ms !important; }
  .reveal { opacity: 1; transform: none; }
  .hero-art { transform: translateX(-50%) rotate(2deg); }
}
